Peter Shankman, founder of Help a Reporter Out, banters with host Lorell LaBoube in the latest KC PR Channel podcast about selecting and using the right social media tools to your advantage as a PR professional.
Hear Shankman's thoughts on how to:
- Connect with audiences more effectively
- Keep up with the rapid pace of change in the social media landscape
- Engage your audience versus broadcast the message
Feel free to forward this to colleagues and look for more upcoming KC PR Channel podcasts.The KC PR Channel is presented courtesy of Lorell LaBoube, director of communications at the Center for Practical Bioethics.
Peter Shankman & Lorell LaBoube
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